Articles
on How to Write a Marketing Plan on Sites Elsewhere
on the Write Market
in Entrepreneur
4Imprint
Promotional items customized to reflect your book or brand. Low cost
and high volume a specialty.
Best Impressions
These folks make customized promotional items, aka "gimmes," for use
in promoting your book or imprint.
Book Promoters by Substance Books
A new site from the owners of Substance Books, focusing on book promotion,
using internet-based techniques.
Bookscan
The premier source of point-of-purchase sales data for books. Collects something like 70% of all the sales through the book trade.
Brenner Books
Pricing Your Book: Brenner Information Group is the world's best source for
pricing guides, pricing tables, hourly rates by state, and an online, searchable
database of actual prices. Free newsletter: "The Price Point"
Dawnstar
Books
Want to increase your fan base and sell more books? Dawnstar Books
produces
video seminars that help authors get published, market, and sell books
more
effectively. You'll learn how to maximize your efforts to achieve the
best
possible results. Just open the box, insert the tape in your VCR, and
start
learning. It's that easy!
Foner
Books: Amazon Rankings Quantified
Morris Rosenthal has a quantitative mind, and has analysed Amazon's
sales rankings to come up with approximate copy-equivalents. These can
then be extrapolated to come up with total sales/title. Good stuff.
Guide
Services Press
We are a unique short-run printing service designed to assist authors
during their adventure in self-publishing. Even after their first book,
many authors still like the support of a professional team while navigating
the unfamiliar territories of book production. Guide Services Press
wants to be part of your expedition and provide any and all support
you may need. We provide digital and offset printing of books, marketing
materials, direct mail, posters and banners.
Indy Books
IndyBook offers independent publisher-direct sales and news to the retail,
wholesale, library and education markets.
Inktree Marketing
Ink Tree aims to help publishers maximize non-returnable book sales
through innovative marketing techniques including target market sales
and publicity. We also offer consulting services to help you outline
your marketing plan or to discuss any area of publishing.
iPage
Ingram's information service: Some of this is available to anyone, and more to those companies that are Ingram Vendors. Whether or not you have access to Bookscan numbers, you should subscribe to this, too.
PMA's Remainder
Expo
PMA has set up a site on which you can list your excess books, so
that you can reach as many remainder buyers as possible as efficiently
as possible.
Pneuma Books
Helping publishers succeed through education, inspiration, and the creation
of excellent books. Professional book development, editing, cover design,
interior book design, and marketing materials for writers and small presses.
Publishing
Game
The always-amazing Fern Reiss has many marketing tips, e-reports, and
resources on her site. And, if you are an expert looking to leverage
your brand, check her Expertizing site and seminars, as well.
Successories
Add your logo to many of their most popular items. Give them away at
trade fairs to promote your book or brand to your customers.
Switchboard.com
Find lists of any type of business or institution, by region or nationally,
using the yellow pages function.
Tu-vets
Tu-Vets Corporation is a nationally recommended printer of full color marketing
materials at affordable prices. Included are brochures, folders, flyers,
post cards, posters, press kit pocket folders, CD sleeves, video boxes and
more.